Evaluation - Question 4

The feedback that was recieved at the pictures was svery possisitive, all the people who gave feedback liked it obviously nothing is perfect and they all had things that we could improve on, none of the being major.  

Feedback one

From this feedback it is clear that the things she thought could of been improved were having more people in the video, this may be because people got bored of looking just one person. But as a group we personally thought that having one person in the video was the right thing to do as it focused on one person; the artist, as she was the main focuss of the song.

Feedback Two

From this feedback the thing he thought who could of been improved was the lip syncing, some was out of sync. After looking carefully at the video i noticed that the bit of footage that was out of sync by just a tiny bit was the part of the grid with the lips saying louder. We did work really hard on trying to sync up the video and sound perfectly, the grid was a really complicated thing to do. 

I choose to look at these two peices of feedback in particular as they were the once that were most honest about the things that wasn't quite right and needed improvement. Things that wasn't mentioned for good or bad which mean they wasn't pefect enough. Were the amount of shots that were featured in the video, and now looking back i think that maby we could of included different kind of shots that we would of put effects on. From the feedback i think it is aparent that the editing and effects were done really well and didnt need imporving. The editing to the beat was really good and kept the pace of the video, which fitted in with the genre conventions.

In my opinion i think the video is really good but its not the way that i imagined, i imagined it to have alot more effects but the time wehad to create the music video there wasn't enough time. One aspect of the video that was well recieved was the panel grid with the lips, i also really like this element of the video, it was the one ideas that we had that was kept the same throughout the process of planning and filming and it is one of my favourite parts of the video along with the bit where Sarah is dancing and we put a flashing effect on it. One thing that was praised was our editing and effects, we put colour glows on alot of our clips and changed the speed.

What have you learned from your audience feedback?

The audience feedback is mainly positive with a few things we could improve on. When we showed it to our classmates here are the main points everyone made. It must be kept in mind however that not all the people in our class conform to our original target audience and although their feedback is helpful it can not be said to be exactly accurate.

The main points we got were:

• Varied amount of camera angles - close ups are maintained which engages the audience.
• Edited to the beat
• Use of camera shots to the beat is experimental and well thought of
• A good use of effects which emphasizes the genre of the song and beat - the effect that is 'fuzzy' illustrates the vibrant atmosphere created which we be in a club making it generic to the genre.
• Make-up is effective and fits with the genre
• The artists clothing ranges from shot to shot and their colours seem to contrast with the background.
• Nice locations that conform to the genre of the piece
• The repetition of the split screen of the lips is nice and links the video together

I feel all this feedback is fairly accurate; we spent a lot of time concentrating on mise en scene ensuring we had the correct clothing, make-up, accessories and locations. Looking at my final video I think that the mise-en scene is one of my best achieved aspects of the video. The hair and make up we chose are all similar to videos of the same genre we watched and changes throughout the video making it un-repetitive. This is the same with the clothing which not only fits the genre but had a bigger impact as my feedback shows colours seem to contrast with the background'. The locations we choose had fairly plain backgrounds but allowed us to position our artist at different levels and in different positions which I feel created variation throughout my video. The edits we did use on the video where all effective however when evaluating my final product myself I feel that if had more time and experience in using final cut pro some of the edits would not be so random.

This is an example of one the the edits which I felt was random. The reason being that it was a shot that had been edited placed in the middle of a sequence of un-edited shots which made it look fairly random.

Like my own opinion the class liked the grid we did of the lips which I feel was one of the main original specific ideas that we kept from the beginning to the end and was effective. One thing that deemed to be very worth wile was the amount of footage we got and the variations of angels we made sure we took the time to get. This again has ensured our video is not too repetitive even though we actually only filmed in about five locations. If we had more time I would of liked to get a couple more shots as I think by the end it could be argued that the video edges on being repetitive. 

The one main point that we were told could have been improved was:

• The editing to the beat of the music

Because our song is quite fast pace it was at times hard to edit to the beat. It is conventional of our genre to increase the speed of editing as the song begins to speed up or slow down as the beat begins to drop. I agree with the feedback and feel that we should have taken more time in matching the editing too the speed of the beat of the song. However I feel this as well as the editing we choose use these are the only big two points that let us down. 

how did you use media technologies in the construction and research, planning and evaluation stages?

I used a vary of media technologies when completing my media work. These varied though out the process of this course from using vimeo, youtube and google in planning to cameras and tripods at production to quark express and photoshop in post production and blogger through out. In the videos below I have talked about some of the technologies I used.

In planning I also used websites such as Da font which is a website that provides different font types. To used this I simply looked through the various fonts until I found a font I felt was appropriate for my genre. I then typed in the words I wanted and took a screen shot of this importing it after into photoshop to put on my digipak.

In post production I also used google to search up various artists similar to my own. Once I had found their actual websites using the search engine I clicked on the various links throughout the website paying attention to how they were using image, colours and different fonts to not only promote themselves but to also create a link between their videos and digipaks.

Once I had collected my footage for the video I used Final cut pro to edit it. I selected the clips I wanted to import and imported them. Placing them on the time line I decided what order I wanted them on a dragged them at them sides to make the longer or shorter.

An aspect that we did not learn last year was syncing. To do this we had to drag a music track into the timeline and then make a mark on a certain work. Taking a shot where we had filmed this word being sang we then had to make a marker on the exact point where she said it and line the two up using a bar.

To cut to the beat which I had to learn to do because this was not required of us last year inserting markers to the beat we used the razor tool to clip where we wanted the clip to cut.

We used various editing tools on on our clips changing the times, colours, contrast and lighting. To find effects we had to press the effects tool bar and for changing the colour had to go to the video filters option which gave us lots to choose from.  

In post production I used Photoshop to edit my photos and create the images for my digipak and to create my advertisement. To do this i took photos using my DCLR camera and imported them into a 12 cm by 12 cm file so that it would be the right size when I imported it into Quark express.  After importing the photos I changed the lighting and shadows using the tools.

I used other tools to create boxes and fill them with colour which is what I then put my imported writing on. I used the word tool to create the writing for the inside of my digipak.

After I had created what I wanted to go on each section of my digipak on Photoshop I used Quark express to make it look like the real thing. To do this I had to create a picture box where I wanted to import my picture and then holding command E find the file I wished to import and when I found it press open.

The only other thing I used this programme for was to create a spine where I simply did exactly what I have shown above but rotated it after.

Evaluation question 4.

People's reactions to my groups music video were overall really positive. All the people who were asked said it would meet the requirements of our target audience and said the mise-en-scene and overall tone of the video was really good. The things suggested to improve on was the lip synching & movement of artist in the video. Personally, i do agree that the lip synching could have been a tiny bit better, but i don't think it was completely bad. If i could go back and have more time to edit, I would certainly make sure the video and audio are well synched. I wouldn't have noticed the slight difference in the synching if it hadn't been for the feedback. 


here is a link to the music video feedback:


http://candipop10group27.blogspot.com/2011/01/blog-post.html

Evaluation question 3

Throughout the whole coursework process, i used a lot of different media technologies. for the research, i used the internet and used websites like youtube to research different artists, vimeo to look at previous students work and blogger throughout the whole thing. 

For the filming, we had to use the JVC 3CCD camera's. I had sort have forgot how to use them over the summer, as the last time had been for last years coursework module. For the editing, I used final cut pro. I learned to use tools that i didn't use last year during the thriller coursework. This year's coursework was a lot more complex. 

I made my digipack on quark express. I thought this was quite tricky to use at first but once i got the hang of it, it was quite easy. I was editing images on photoshop using the tools, and then converting them onto the template on quark express. I added effects to my photo's on both my digipack and my advert, to help tie it together with the music video and make it recognisable. 

                                        photoshop

quark express

evaluation

4) What have you learned from your audience feed back?

A lot of people commented on our cuts. praising how on point they were. This sows our beats were on point with the cuts.

'Your location matches your genre' this audience feedback shows the audience had an understanding of the genre.

when aske is there anything we could improve on many relied 'no' which is a thumbs up.

However somebody did say if we had a few more people in the video it would have looked better. but given the song is about 'blaze; it made sense with just her in it.

over all, great feed back!