Evaluation - Question 3

Throughout the project, we were introduced to a number of new media technologies. A lot of them i have used before but with this project it allowed me to use it further my knowledge on the technology. 


To film the music video we used brand new state of the art cameras, we used them when filming the opening to thrillers last year but this year, the cameras were handled a lot more as it was important to have a number of different shots for the music video to make editing easier.  When filming it was very important to make sure the cameras were in focus as failing to do this would leave the clips distorted. 


Blogger was a big part of documenting the process of the music video and print products, blogger helped to keep track of all the research we had done for the music video. Here is blog of the anamatic that myself and my group made, when coming to film shots for the actual music video it was very helpful to look back on. It is really easy to use blogger, you simply type in the web address which is http://www.blogger.com/ in the search tool then put in the user name and password, scroll down to the group you are in. All the blogs for your group are in the same place each under the persons name, to publish a post youc click new post, write what you want and when you are done simply press publish and it will appear on your groups homepage. You can review your old blogs and change them if needed.

http://candipop10group27.blogspot.com/2010/10/anamatic.html



Link to the anamatic http://candipop10group27.blogspot.com/2010/10/anamatic.html

I used internet to research, things about the genre. I used youtube the most, to find videos that inspired myself and my group. We new that we wanted to have a grid panel in this video if something and I new that Examples video for kickstart featured a lot of grids so on youtube we watched the video and thats where we came up with the idea to have a grid for the lips. Relating to genre we searched artists that were the same genre as our song, M.I.A was a big influence influence to us regarding wardrobe and her video Bucky Dun Gun made a big impact with the colour flashes. We used youtube to search for these videos and used related videos to view other music videos of the same genre. 

Myself and my group didnt use the green screen, most of our footage was filmed outside either on a plain white wall, under a tunnel and infront of the graffiti sitting on a wall. We was originally going to sue the green screen for a white background, but as we needed to change it white it would of been difficult to cut it out and Sarah would of ended up with a green halo round her head. Which wouldn't of looked good at all.

We made an anamtic before we started filming, we took some photographs of Sarah in some of the shots she would be doing while filming. We didnt stick to the exact same thing as what was in teh anamatic as when it came to filming our  ideas were developing and we decided to change the bit with the traffic withch would have been featured when the chorus was on to the smoking and dancing which was there in the final edit. Creating the anamatic was really easy once we had taken pictures, we put the mp3 of the track - Louder in final cut along with the pictures and it was just a matter of putting the pictures where the shots were going to be in the final music video.


To create my digipak and advert i used photoshop. In class we were shown an introduciton to both photoshop and quark which showed us how to use both programmes properly, after the introduction i decided that i wanetd to use photoshop to create my print products as i found it easier to use and i have used photoshop before so i was more familer with the tools. We were given a template for the digipak which was optional for us to use, i decided to use it so i new exactly where each panel of the digipak was. Once your images are in photoshop it is easy to play about with them and put on different effects on. As i wanted there to be a white brick across the whole of my digipak, i had to make the picture of the wall transparent and lay pictures on top of it so it looked like the image was taken with the wll in the background.